The Open Web

Mobile App AdvertisingThe Open WebMeta AdsEcommerceIncrementalityAnalysisThe Trade DeskSocial MediaArbitrageBlueskyLLMsDSPsPaid SearchAppLovinGoogle Ads
The Open WebThe Open Web
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The Trade Desk's Nihilism Problem

The Trade Desk's Nihilism Problem

Their customers believe in nothing and so shall they become just that.

Lee Elliott
Lee Elliott
The Open WebThe Open Web
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Bluesky Is Good, Actually: Part Two

Bluesky Is Good, Actually: Part Two

Ideology. "Politics." Redemption. Money?

Lee Elliott
Lee Elliott
The Open WebThe Open Web
+2+2
Bluesky Is Good, Actually: Part One

Bluesky Is Good, Actually: Part One

Think Critically, Not Algorithmically

Lee Elliott
Lee Elliott